Latest posts by William Brookson (see all)
- Ryan O’Reilly Finds Poetry in the Everyday on Expansive New Album ‘Native Companion’ - April 23, 2026
- The Mosfets Ignite Frenetic Garage Punk Energy on Electric New Single “Radio, Turn Me On” - April 22, 2026
- Montreal Alt–Rock Legends GrimSkunk Ignite Defiant Unity on Double Single “United & Strong” / “Nice Dice” - April 20, 2026
Aaron Alem (better known by the stage name Keffa) is a Canadian singer, rapper, producer, and songwriter from Toronto, ON. In April 2019, Keffa released “Disconnect,” the first single off his Victimless Crimes EP (out 5/29), and the followup single, “Try Harder,” last December.
His latest single “Rock You” shimmers with atmospheric production, reminiscent of The Weeknd’s trilogy of mixtapes released at the beginning of the last decade. Keffa’s commanding vocals set it apart though, creating a captivating aura around his personality.
Inspired by a long series of failed relationships and an appreciation for the mundane and melancholy moments, Victimless Crimes makes light of heartbreak without trying to doll it up.


