CON THE ARTIST Showcases his Pop Bonafides on the new single “All In”

Pushing the boundaries of music & tech, a CON THE ARTIST live show features “iCon,” his live virtual assistant, that’s “programmed from the future.” An artist to his core, this South African-Canadian multi-disciplinary bleeds creativity into anything he touches. From writing & producing, to film scoring & sound design CON has his hands in all aspects of his art. Now with a team that includes powerhouse manager Timothee Youngson (of Lorde fame) and Wax Records (UMC/Virgin Music), this project is ready to take off into the stratosphere.

His latest single is in his signature vein of cheeky songwriting with a wholesome message. “All In” was inspired by summertime and sounds like the first day of summer with your boo. “It’s about all of the small things a partner can do for you that makes you ‘All In’ to the relationship. It’s the willingness to leave behind the single life and dive headfirst into a relationship you know will be good for you. This song is about the initial first steps of that phase.”